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February 2023 | ExperienceBuilt™ Monthly Scoop

Collaborating with go-getters, expansive thinkers and change-makers who are out to improve every touchpoint and experience.

Mapping CX Gaps, One Greeting Card at a Time

A greeting card company wanted to get more insight into online and in-person buyer journeys. Our research helped them gain a foundational understanding of consumers' greeting card shopping experiences.


Metaverses: The Future of Experience

We’re in the business of experiences – and in 2023, our business extends far beyond the physical world. Virtual experiences are redefining what experience means, where we can find it, and how it's integrated into our lives. Check out our blog on the development of metaverses and what this means for the experience economy.


Experience Research vs. Market Research

Do you ever wonder what the real difference is between marketing research and experience research? Check out EBG User Research Lead Dan McDonald's deep dive into mixed-method research, experience research methods, and what makes The ExperienceBuilt Group truly unique.


Welcome to the Team, Lara! The ExperienceBuilt Group is excited to welcome Lara Tomhave, Design Research Lead, to our dynamic team! With her UI|UX expertise and background in retail and design, Lara's skills are uniquely suited to help us create exceptional people-first experiences.


Celebrating 1 Year with Kevin We celebrated Kevin's 1 year work anniversary on January 31st! Kevin has been a great addition to the team, and we can't wait to see what this year has in store for him.


EXPERIENCES WORTH REPEATING: INSPIRATION FOR EXPERIENCE BUILDERS Check out these articles curated by our team full of impactful ideas and examples. Read, share, and get inspired to imagine what's next for your organization!

People First: The Customer Experience Will Never Be Better Than the Employee Experience Imagine What's Next: Get Out of Your Office and Talk to People (even the Army says so!) Micro-Moments: Self-Serve Experiences On Display: 50 Vending Machines For Some Very Specific Things User Experience: How do Physical Buttons stack up against Touch Screens in vehicles?


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